Cookie Policy
Last Updated: June 24, 2026
1. Introduction
Welcome to Pizza Luce ("we," "us," or "our"). This Cookie Policy explains what cookies are, how we use them on our website luce-food.click, what types of cookies we deploy, and how you can manage your cookie preferences. This policy should be read alongside our Privacy Policy and Terms of Service.
We are committed to being transparent about our data practices. As a food business operating in the United States, we comply with applicable federal and state laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and the Federal Trade Commission (FTC) Act regarding consumer protection and online privacy.
If you have any questions about this Cookie Policy, please contact us at:
- Company: Pizza Luce
- Email: [email protected]
- Website: luce-food.click
2. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet, or other internet-enabled device) when you visit a website. They are widely used by website owners to make websites work more efficiently, to provide a better user experience, and to deliver information to website owners.
Cookies are created by the web server and sent to your browser, where they are stored. The next time you visit the same website, the browser sends the cookie back to the server, allowing the website to recognize your device and remember information about your previous visit.
2.1 How Do Cookies Work?
When you visit luce-food.click, our web server sends a cookie file to your browser. Your browser stores this file and sends it back to our server each time you request a page from our website. This process helps us:
- Remember your preferences and settings
- Keep you logged in to your account
- Understand how you use our website
- Improve our website's performance and functionality
- Deliver relevant advertisements to you
- Analyze our website traffic and user behavior
2.2 First-Party vs. Third-Party Cookies
First-party cookies are set directly by Pizza Luce (luce-food.click) and can only be read by our website. They are primarily used to improve your experience on our site.
Third-party cookies are set by external services that we use, such as Google Analytics, Google Ads, Facebook, and other advertising and analytics platforms. These cookies allow third parties to track your activity across different websites.
2.3 Session vs. Persistent Cookies
Session cookies are temporary and are deleted from your device when you close your browser. They are used to maintain your session during a single visit to our website.
Persistent cookies remain on your device for a set period of time or until you manually delete them. They are used to remember your preferences across multiple visits.
3. Types of Cookies We Use
We use four main categories of cookies on luce-food.click. Below is a detailed explanation of each category.
3.1 Essential Cookies (Strictly Necessary)
These cookies are necessary for the website to function properly and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the website may not work properly without them.
Essential cookies help us:
- Maintain your session and keep you logged in
- Remember items in your shopping cart or order
- Process your online food orders securely
- Ensure website security and prevent fraud
- Load balance traffic across our servers
3.2 Analytics and Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
We use Google Analytics to collect information about how visitors use our website. This includes data about which pages you visit, how long you spend on each page, and how you arrived at our site.
3.3 Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.
Functional cookies help us:
- Remember your location for delivery or pickup options
- Remember your menu preferences and favorite items
- Remember your language and regional preferences
- Provide live chat support functionality
- Enable social media sharing features
3.4 Advertising and Targeting Cookies
These cookies may be set through our website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. They do not store directly personal information but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
We use Google Ads and Facebook Pixel to deliver targeted advertising to users who have previously visited our website. These cookies track your browsing behavior to help us serve you relevant ads about Pizza Luce's menu, promotions, and special offers.
4. Specific Cookies We Use
The following table provides detailed information about the specific cookies used on luce-food.click:
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users. | Analytics | 2 years |
_gid |
Google Analytics | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users for a single session. | Analytics | 24 hours |
_gat |
Google Analytics | Used by Google Analytics to throttle request rate. Limits the collection of data on high traffic sites. | Analytics | 1 minute |
_gat_gtag_UA |
Google Analytics | Used to throttle request rate when using Google Tag Manager. | Analytics | 1 minute |
_gcl_au |
Google Ads | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks ad click-through rates and conversions. | Advertising | 3 months |
_fbp |
Facebook Pixel | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks user behavior across websites. | Advertising | 3 months |
_fbc |
Stores the last click attribution information from Facebook Ads for conversion tracking. | Advertising | 2 years | |
session_id |
luce-food.click | Maintains your current session on the website, keeping you logged in and preserving your cart contents during your visit. | Essential | Session |
cart_token |
luce-food.click | Stores information about items added to your cart so they are remembered during your visit and between visits. | Essential | 30 days |
user_prefs |
luce-food.click | Stores your preferences such as dietary requirements, favorite locations, and display settings to personalize your experience. | Functional | 1 year |
cookie_consent |
luce-food.click | Records your cookie consent preferences so we do not show the consent banner on every page visit. | Essential | 1 year |
delivery_location |
luce-food.click | Remembers your preferred delivery address or nearest Pizza Luce location to speed up the ordering process. | Functional | 90 days |
_csrf |
luce-food.click | Security cookie used to prevent Cross-Site Request Forgery (CSRF) attacks when you submit forms on our website. | Essential | Session |
IDE |
Google DoubleClick | Used by Google DoubleClick to register and report the website user's actions after viewing or clicking on an advertisement. | Advertising | 1 year |
NID |
Registers a unique ID that identifies a returning user's device. Used for targeted advertising and remembering preferences. | Advertising | 6 months |
5. How to Manage and Disable Cookies
You have the right to decide whether to accept or reject cookies (except for strictly necessary cookies). You can exercise your cookie preferences in the following ways:
5.1 Cookie Consent Banner
When you first visit luce-food.click, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can update your preferences at any time by clicking the "Cookie Settings" link in our website footer.
5.2 Browser Settings
Most web browsers allow you to control cookies through their settings preferences. You can configure your browser to:
- Block all cookies
- Block only third-party cookies
- Delete cookies when you close your browser
- Alert you before a cookie is stored
Here are instructions for managing cookies in the most popular browsers:
| Browser | Instructions |
|---|---|
| Google Chrome | Settings → Privacy and Security → Cookies and other site data. Visit: support.google.com/chrome/answer/95647 |
| Mozilla Firefox | Options → Privacy & Security → Cookies and Site Data. Visit: support.mozilla.org |
| Apple Safari | Preferences → Privacy → Cookies and website data. Visit: support.apple.com |
| Microsoft Edge | Settings → Cookies and site permissions → Cookies and site data. Visit: support.microsoft.com |
| Opera | Preferences → Advanced → Cookies. Visit: help.opera.com |
5.3 Mobile Device Settings
For cookies set when using our website on a mobile device, you can adjust your device's privacy settings:
- iOS (iPhone/iPad): Settings → Safari → Privacy & Security → Block All Cookies
- Android: Chrome app → Settings → Site Settings → Cookies
6. Opt-Out Tools for Third-Party Cookies
In addition to browser settings, you can use the following tools to opt out of specific third-party tracking:
6.1 Google Analytics Opt-Out
To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on:
- Google Analytics Opt-out Add-on: tools.google.com/dlpage/gaoptout
- Google Privacy Controls: myaccount.google.com/data-and-privacy
6.2 Google Ads Opt-Out
To opt out of personalized Google advertising:
- Google Ad Settings: adssettings.google.com
- Google My Ad Center: myadcenter.google.com
6.3 Facebook/Meta Opt-Out
To opt out of Facebook advertising cookies:
- Facebook Ad Preferences: facebook.com/ads/preferences
- Meta Privacy Center: facebook.com/privacy/policy
6.4 Industry-Wide Opt-Out Tools
You can also use these industry-wide tools to opt out of interest-based advertising from multiple companies at once:
- Network Advertising Initiative (NAI): optout.networkadvertising.org
- Digital Advertising Alliance (DAA): optout.aboutads.info
- DAA AppChoices (Mobile): youradchoices.com/appchoices
7. Impact of Disabling Cookies
While you have the right to disable cookies, please be aware that doing so may affect your experience on luce-food.click. Here is a breakdown of what may happen if you disable different types of cookies:
7.1 If You Disable Essential Cookies
Essential cookies are required for our website to function. Disabling them may result in:
- Inability to complete online food orders
- Shopping cart items not being saved
- Inability to log into your Pizza Luce account
- Security features not working correctly
- Forms on our website may not submit properly
7.2 If You Disable Analytics Cookies
Disabling analytics cookies will not affect your ability to use our website, but it will mean that we cannot:
- Track how our website is being used
- Identify and fix performance issues
- Understand which pages and features are most popular
- Improve the overall user experience based on data
7.3 If You Disable Functional Cookies
Disabling functional cookies may result in:
- Your location preferences not being remembered
- Your menu preferences being reset on each visit
- Live chat features not working properly
- A less personalized browsing experience
7.4 If You Disable Advertising Cookies
Disabling advertising cookies will not prevent you from seeing advertisements, but the ads you see will be less relevant to you. You may see:
- Generic advertisements not related to your interests
- Repeated advertisements that you have already seen
- Ads from competitors rather than Pizza Luce promotions
8. Your Privacy Rights Under U.S. Law
Depending on your state of residence, you may have certain rights regarding cookies and the personal information they collect.
8.1 California Residents (CCPA/CPRA)
If you are a California resident, the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) grants you the following rights:
- Right to Know: The right to know what personal information is collected, used, shared, or sold about you, including through cookies.
- Right to Delete: The right to request deletion of personal information we have collected from you.
- Right to Opt-Out of Sale/Sharing: The right to opt out of the sale or sharing of your personal information for cross-context behavioral advertising.
- Right to Non-Discrimination: The right not to receive discriminatory treatment for exercising your CCPA/CPRA rights.
- Right to Correct: The right to correct inaccurate personal information we maintain about you.
- Right to Limit Use of Sensitive Personal Information: The right to limit our use and disclosure of sensitive personal information.
To exercise any of these rights, please contact us at [email protected].
8.2 Other U.S. State Privacy Laws
Several other U.S. states have enacted comprehensive privacy laws that may grant you similar rights, including Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), and others. If you are a resident of a state with applicable privacy laws, please contact us to exercise your rights.
8.3 FTC Act Compliance
We comply with the Federal Trade Commission (FTC) Act's requirements regarding unfair or deceptive practices in online commerce. We are committed to transparency about our data collection practices, including the use of cookies and similar tracking technologies.
9. Children's Privacy and Cookies
Our website luce-food.click is not directed to children under the age of 13. We do not knowingly use cookies to collect personal information from children under 13. If you believe that a child under 13 has provided personal information through our website, please contact us immediately at [email protected] and we will take steps to remove that information.
10. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:
- Update the "Last Updated" date at the top of this policy
- Post the revised policy on this page
- Where appropriate, notify you by email or by displaying a prominent notice on our website
We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies. Your continued use of luce-food.click after any changes to this Cookie Policy constitutes your acceptance of the updated policy.
11. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us using the information below:
Pizza Luce — Contact Information
- Company: Pizza Luce
- Email: [email protected]
- Website: luce-food.click
We aim to respond to all privacy-related inquiries within 30 days of receipt. For urgent matters, please indicate "URGENT - COOKIE POLICY" in the subject line of your email.
This Cookie Policy was last updated on June 24, 2026. © 2026 Pizza Luce. All rights reserved.